Without a doubt, the daily social life of thousands of people around the world are related to each other, and maybe a little “”depends on the technology of modern communication. These communication technologies take different forms and can include something as simple as a cell phone or something as complex as the virtual world. Regardless of the communication channel mediates the fact that the technology for new connections, or computer-mediated communication (CMC) has become so pervasive and popular in use around the world shows that we are witnessing a change in how you interact with others. Of course, we still FTF (FTF) communication and remains the basis of human communication; However, the interactions can facilitated and enhanced CMC remains an important area of research.
In this sense, this article examines the concept of IP or theoretical presentation of each other, and how people engage in online print management. In addition, this chapter discusses the differences in the use of impression management strategies in three different social platforms. To understand how to handle the print differs depending on the platform of social media, we are able to achieve a better understanding of how people continue to engage in self-presentation through social media.
One way to understand the interactions that take place on the Internet looking for online print management and how print management strategies used by users of the Internet are different between those systems. Originally introduced by Erving Goffman, the IP survey or self-presentation (the terms are used interchangeably in this chapter) were taken from a number of scholars in many fields.1 We know that the presentation of a paper car game important in our daily lives, FTF interactions.2 also know that this representation or execution contexts occurs in CMC and instant messaging can take advantage of the benefits available for them, means to selectively present themselves. Earlier, scientists have studied how people are created online identity and engage in self-presentation on the Internet; However, many of these studies is based on the technology available at the beginning of 1990.4 today communication technologies, such as Facebook, YouTube, video, multiplayer online games, virtual environments and still retains many opportunities to communicate with text precursors; However, these contemporary contexts CMC also present new challenges for themselves and presenting these challenges have not yet been thoroughly investigated.
In his work, Erving Goffman uses the metaphor of an actor plays a role in the game to explain how people communicate or express mail audience.5 Goffman notes “”the structure of the car can be seen in terms of the arrangements for these services.”” 6 in other words, people are actively engaged in carrying out the role, I and this performance is put in the outside world, public opinion, which interprets the meaning of related activities. Rightly or wrongly, the public is the interpreter to interpret the messages generated by productivity and achieve understanding of what is the contractor.
In the context of the CMC, people give thanks to the performance of their interactions with others. For example, Facebook site is generally present themselves. This website functions to communicate messages to other users and to present a picture of a person. The same performance can give to friends or perhaps anyone who has access to the Internet. In addition to Facebook, each context of CMC, in which a person interacts with other people it is an opportunity to present themselves and for the people to participate in the management of printing.
According to Goffman, the interpreter has a certain level of control over their performance. For example, the interpreter may intentionally represent an idealized version of themselves, react positively to society. Actor or artist can achieve this goal, highlighting some aspects of its performance in order to support this. Generally speaking, “”when the individual presents, its performance will tend to embody the values and example officially accredited society, and even more, in fact, which makes their behavior as a whole.”” 8 by careful management of verbal and nonverbal communication, the plaintiff may exercise some control over what and transmit messages, in turn, represents an idealized version of himself.
The concept of the actor who represents the idealized version of himself Goffman himself is certainly present in the CMC contexts.9 on social networking sites (SNS), the user may disclose only the information that supports the positive image of the user. For example, you can only enter your network information representing a person or give the impression of being a professional. For the same reason, users are likely to hide content that could have a negative impact on the show.
This action metaphorically takes place in the area called the front. This area can be considered as a definition of Goffman 10 This face consists of two main parts, “”expression kind used a standard device, either intentionally or by the patient during an operation.”” Setting and front. The set consists of all the elements of the background to help the public understand the context of performance, while the front is the artist’s personal characteristics. For example, age, gender and appearance are all personal qualities, and many of these features are unchanging.11 society is based on the portion of the front setting and staff productivity meaning the actor.
Although many of the performance of activities is presented in front, Goffman says that another area, racks, stands exists.12 This is an area that is not usually seen by the public, this is the area “”The Interpreter”” can relax, you can go down the front , stop saying that his poems, and get out of line. “”13 This area is outside the normal limits to the public as it exists as an area in which”” the contractor can be themselves without public notice.
In the context of the CMC, we can certainly see the before and behind the scenes to be present aspects. For example, messages from Facebook would be self-presentation that occur in the front. These are messages that can be seen by a wider audience and knowingly provided by the artist. However, the private messages sent by the user and receives from friends, or choose to mark content as private, it can be behind the scenes. The communication between the shelves are all messages that you want to stay hidden, invisible to the public.
This is an excerpt from: The digital media strategy blog